Post by account_disabled on Feb 3, 2024 4:55:44 GMT
Profitability To calculate and monitor ROS (Return On Sales), individual indicators for each customer, classification of customers by category, and employee performance are taken into account. Calculating profitability will help you understand which service or product is most interesting to customers and brings profit. This way, the business will spend resources on products that it can sell. Dynamics of trade turnover By analyzing the dynamics of trade turnover, it is possible to identify changes in the preferences and consumer demand of customers.
This allows you to adapt the range of goods or services to current market requirements and meet customer expectations. The dynamics coefficient is usually calculated for types of goods, reactions of the client audience and Europe Cell Phone Number List activity of sellers. (Customer Lifetime Value) indicator allows you to determine the value of a customer based on the amount he spent on purchasing goods over a certain period of time. The calculation formula is LTV = S × C × P × T, in which: S is the average receipt for the total of all customer purchases. C is the average number of monthly purchases. P is the percentage of profit from the total amount of the check.
T — average duration of client activity, period of time. To determine the customer's potential, you need to monitor the dynamics of this indicator and compare it with previous LTV data, as well as conduct a general analysis of the niche and compare it with competitors' indicators. Recommendations for optimizing your customer base If a sales manager doesn't work with the leads that enter the sales funnel, they rarely turn into loyal customers. Potential buyers need to be directed, communicated with, convinced and literally brought to a deal. Otherwise, both the funnel and the database will simply turn into a list of contacts. Fortunately, experts have created a list of recommendations that will simplify working with leads and help you not miss a potential profitable client.
This allows you to adapt the range of goods or services to current market requirements and meet customer expectations. The dynamics coefficient is usually calculated for types of goods, reactions of the client audience and Europe Cell Phone Number List activity of sellers. (Customer Lifetime Value) indicator allows you to determine the value of a customer based on the amount he spent on purchasing goods over a certain period of time. The calculation formula is LTV = S × C × P × T, in which: S is the average receipt for the total of all customer purchases. C is the average number of monthly purchases. P is the percentage of profit from the total amount of the check.
T — average duration of client activity, period of time. To determine the customer's potential, you need to monitor the dynamics of this indicator and compare it with previous LTV data, as well as conduct a general analysis of the niche and compare it with competitors' indicators. Recommendations for optimizing your customer base If a sales manager doesn't work with the leads that enter the sales funnel, they rarely turn into loyal customers. Potential buyers need to be directed, communicated with, convinced and literally brought to a deal. Otherwise, both the funnel and the database will simply turn into a list of contacts. Fortunately, experts have created a list of recommendations that will simplify working with leads and help you not miss a potential profitable client.